Tag Archives: rebellion

Creative Altruistic Rebellion – Part 1

4 Aug

amazing starToday, I am sharing with you some pretty radical news. Well, radical to those that don’t know me very well, and probably radical to those who aren’t familiar with the history of my SeviBeau website, but, this will probably NOT come as much of a surprise to my more loyal followers and customers.

You see, it’s time for SeviBeau to stop selling jewelry.

When I first started selling my jewelry, it was really just a means to support my fix. You know, sell my items to help fund the next shopping trip for beads and findings. But as I was building my website I realized I had this awesome opportunity to use my new website to call attention to some amazing “every-day” women. Honestly, that was the part of my new business, that really got me excited. After all, the SeviBeau name did come from the words Sexy Vibrant and Beautiful, which were all words that seemed to perfectly describe the women I wanted to honor, or even more accurately, what I wanted to BRING OUT in the women that were honored.

So, with this idea, I set out to give one piece of my jewelry away, each month, to one of the women nominated for the “Beauty Within Tribute.”  All the women nominated would have their nominations posted on my website, but only one would be able to receive a SeviBeau jewelry item of her choice. This had a pretty decent start, but I quickly noticed that only friends and family were making nominations, and that soon dwindled down to the same person being pretty consistent about making nominations (Thanks Tina!) I was getting very discouraged and didn’t understand how so few people would want to take the time to praise an important women in their life. I thought it would be such a beautiful act of love, admiration or respect.

So, I decided it was time to change things up a bit and give the Beauty Within Tribute a new name… I felt maybe it wasn’t capturing the attention of a wide enough audience, so I changed the program name to the Inner Beauty Spotlight. I really liked the new name and thought for SURE this would catch people’s attention… But to my disappointment it had absolutely no impact at all. And it was making me sad. :(  I was losing inspiration to even make jewelry because I wasn’t giving any of it away. Believe me, I wasn’t selling that much either, but I really didn’t care about that… what I cared about is not having the opportunity to post new stories about amazingly beautiful and deserving women who had previously been overlooked and unrewarded for their incredible deeds. That’s what I was missing and that is what was killing my SeviBeau spirit. Although I had created this program to help recognize these women for their remarkable contributions and acts of inner beauty, in all honesty it was a halfhearted attempt, and the Beauty Within Tribute and Inner Beauty Spotlight programs just weren’t cutting it.

That takes us up to July 25th when I was driving in my car thinking about my recent session with my business coach and an email I had sent her a few days prior. about how I could care less if I sold my jewelry, and how I would be just as happy giving it away to women who could use a pick me up or recognition for something meaningful they’ve done in their life. And well, that was my big Ah Ha moment… easy as that!

SeviBeau was never meant to be about selling jewelry, or honestly even about me making jewelry. SeviBeau is 100% about believe trianglehonoring women for their incredible acts of kindness, courage, resilience, service and sacrifice. It’s about giving people a platform to do that, and it’s about helping the world remember to take time out to pay attention to the acts of beauty around them (and within them) and to acknowledge those actions with a tribute, a thank you or good old fashioned love!

So, starting September 1, 2014, SeviBeau Jewelry will only be able to be purchased with love, respect or admiration. And more specifically, it can only be “bought” with a love letter or video, of sorts. This time around EVERY woman, who is honored in one of those videos or letters, will be gifted a one of a kind SeviBeau Jewelry item or other donated jewelry item. SeviBeau will gift as many times as we receive for as long as there is inventory to give.

Im still working out all the details and trying to figure out all the little rules that need to be put in place so that the program can be enjoyed and experienced by the most amount of people, but Im going to find a way for this to work, and not just work but thrive!!

I will be posting every Monday up until September 1st, detailing the roll out and providing opportunities for YOU to get involved in this creative altruistic rebellion. Please follow this blog to make sure you get notified of the upcoming posts. I’d hate for you to miss out on any of the details leading up to the Grand Re-Opening of this Crazily Unique Altruistic Jewelry Shop of Love!

In the meantime, leave me a comment, or share this post with anyone you think can relate to this vision!!!  The more the merrier!

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